Tidal, year one: three million subscribers

Apple Music’s at 11 million subscribers. Spotify’s at 30 million subscribers? Subscribers? More like scrub-scribers.

If you come to any conclusion about how the streaming music arms race is going so far, it’s that it’s a three-player game (if you count in Pandora) in a game with too many horses. Take Jay Z’s Tidal. You know, the thing that Kanye sorta kinda lives in.

The service’s star-power clout — backed by exclusive content from an all-star roster of Alica Keys, deadmau5, Madonna, Daft Punk, Jason Aldean, Jack White and others — paired with a focus towards high-quality 1411kbps FLAC streams only mustered 3 million subscribers at the end of its first year. 1.35 million subscribers paid the $19.99 per month for the Tidal HiFi plan.

The low numbers aren’t to say that it isn’t getting attention: Kanye West’s The Life of Pablo album got 250 million streams in its first 10 days of availability while ANTI, Rihanna’s latest work, hit 1.4 million listens in a day. But while those numbers are livin’ large, we don’t seem dollar signs next to anything in this announcement.

And it’s today that SoundCloud launched its Go streaming service.

Via: Engadget

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About The Author
Jules Wang
Jules Wang is News Editor for Pocketnow and one of the hosts of the Pocketnow Weekly Podcast. He came onto the team in 2014 as an intern editing and producing videos and the podcast while he was studying journalism at Emerson College. He graduated the year after and entered into his current position at Pocketnow, full-time.