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Apple is recruiting video content providers to chip in to its all-in-one subscription service, but big hitters like Netflix reportedly aren't buying in.
To better compete against T-Mobile and AT&T, which have Netflix and HBO respectively in their corners, Sprint has recruited Hulu for a new unlimited deal.
Available for AT&T Unlimited Plus customers at no extra charge since April, premium HBO content is now also offered for Unlimited Choice subscribers.
In addition to all the monthly data you can eat, AT&T Unlimited Plus subscriptions come with premium HBO access at no extra charge.
It's HBO GO, but in a 3D environment. Lots of 16:9 content going on. The app is in an "unreleased" state. What does that mean? Expect bugs.
Not only are the Google Chromecast and Chromecast Ultra streaming dongles super-affordable right now, but they even come with free HBO Now service.
Just in time for the debut of the new 'Game of Thrones' season, Verizon offers smartphone traders 3 free months of HBO Now, plus up to $300 discounts.
Learn more about some of the drastic negotiations that Apple had to follow with services like HBO NOW in order to land exclusivity deals for Apple TV.
Apple's first big announcement of the day is HBO Now for Apple TV, without the need for a full cable package.