Sharp expanding from Asia to Europe for smartphones by spring 2018

Foxconn-owned Sharp is more known for its televisions than smartphones outside of Asia, but the parent company wants to be more involved in the mobile field and it sees the Japanese manufacturer as a means to grow its ambitions.

President and CEO Jeng-Wu Tai announced that the company’s phones would appear at MWC 2018 in Barcelona and go to market around Europe in short order. It decided to showcase the Aquos R phone it debuted this spring — not the Aquos S2 that looks a little too much like the Essential Phone — as a frumpy, if only competent masthead for its smartphone portfolio these days.

Sharp Robot Phone

The Corner R concept would’ve also done nicely, but alas, that’s not what we have. Neither are we getting any anime franchise combo. Sharp’s kawaii robot-phone hybrid, RoBoHoN, did also made an appearance at the Messe Berlin, though.

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Jules Wang
Jules Wang is News Editor for Pocketnow and one of the hosts of the Pocketnow Weekly Podcast. He came onto the team in 2014 as an intern editing and producing videos and the podcast while he was studying journalism at Emerson College. He graduated the year after and entered into his current position at Pocketnow, full-time.