One admittedly major mistake was enough to stir up the hornet’s nest for Qualcomm, which comfortably dominated the smartphone processor landscape and all of a sudden got viciously attacked by underdogs Samsung and MediaTek.
But it remains unclear if Exynos chips truly want Snapdragon’s throne, given Samsung is reportedly willing to let the 810’s overheating scandals slip from its memory, as the Galaxy S7 draws near. For a couple of months now, the “next big thing” has been rumored to test-drive both an Exynos 7420 successor and the already introduced SD820 silicon.
It may feel early to settle on a global invasion plan, but numerous credible sources have told us the Snapdragon 820 looks great in pre-release examinations, from raw speed and energy efficiency standpoints, which is why it should be tasked with tackling the most competitive, onerous markets.
Yes, our China and US-based readers and friends, this one goes out to you. You and only you, apparently, with European and Southeast Asian territories headlining the Exynos variant’s roster. Obviously, Samsung will also offer the homebrewed model to its domestic fans, essentially reverting to the pre-Snapdragon 810 launch strategy of Galaxy S flagships.
But China is an added responsibility on Qualcomm’s slate, further building the pressure for the San Diego-headquartered semiconductor giant to not mess up a second time. The whole world, or at least the two biggest smartphone markets, are watching the Snapdragon 820.
Source: ET News