Pokémon Go comes home, stops by McDonald’s to grab a bite
Two weeks may not sound like a very long time to wait for a mobile game to launch, but when talking the most successful smartphone title in US history, it’s an eternity. Just think of all the eggs you could have hatched since July 6, the day Niantic and Nintendo unleashed the highly anticipated Pokémon Go stateside, as well as in Australia and New Zealand.
A gradual but rapid expansion across the old continent followed, alongside a July 17 release in Canada, and even a Puerto Rico rollout earlier this week. Meanwhile, Japan was left out, despite the “land of the rising sun” being the home of both Nintendo and the wildly popular media franchise’s creator, Satoshi Tajiri.
After one additional last-minute delay on Wednesday, caused by too much regional excitement, server overload concerns, and an unauthorized exposé of McDonald’s sponsorship plans, Pokémon Go is today, Friday, finally available on Japanese shores, both for Android and iOS users.
All the preparation in the world can’t completely exclude technical problems bound to make playing the game difficult at first for the overjoyed crowds, which are also expected to flood the nation’s fast food joints turned sponsored gyms. Huge McDonald’s revenue and further Nintendo share price boosts incoming!