Expertise is something earned. It’s also a big marketing tool.

With OPPO having some eight years on the mobile market, it has been able to innovate in hardware time and time again. But its flamboyant output has typically been outside the scan of those with thinner wallets. And that’s where the company has to make do with the basics and punch up a spec or two in the hopes of being the right kind of “different.”

The F1 tackles the mid-range with internals in line for 2016, a so-so screen that doesn’t fair so well in sunlight and some cameras. Here’s the catch: the rear unit has 13 megapixels, but only one LED for flash; the front-facer has 8 megapixels of resolution on a quarter-inch sensor (the larger the sensor, the more light gets recorded, the less cruddy a picture will be in general).

That’s not bad at all, but when a company puts it out there that this F1 will blow our socks off as a “Selfie Expert,” the hope is that OPPO can back it up. Has it put its expertise into delivering terrific selfies? Like, smashing selfies?

Well, let’s not oversell a €229 phone. When it comes down to a cost-value compromise, OPPO did its best to put in a great selfie cam and it had its typical suite of fancy software to really pretty yourself up. It’s not the “Selfie Master,” but we think that it can stack up to other shooters maybe in the €300-400 range. Punching about your money bracket is just fine. We just think the word “Expert” comes with a little more charge, though.

What about the rest of the phone? How does everything catch up with each other? Check out our video review here.

OPPO F1 Review Video

Click here to watch on YouTube!

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