OnePlus X isn’t getting a sequel, as company looks to focus on one ‘true flagship’ family

In case you were wondering whether Y comes after X or perhaps an X2 or X Plus, you need not wonder anymore, with OnePlus intent on investing all its production, distribution and marketing resources in the company’s one “true flagship” line.

Talk about a tech outfit that knows exactly what it wants, and what it’s good at, as both rookie smartwatch and fitness tracker efforts got nipped in the bud due to lack of focus concerns.

Meanwhile, the OnePlus X “experiment” received the green-light last fall, was largely praised by reviewers and consumers on very tight budgets, but is now viewed as an unfeasible device to follow.

Already, the OnePlus 3 offers mind-blowing bang for your buck, at $400, with 6GB RAM, 64GB storage, Snapdragon 820 power, as well as 16 and 8MP cameras in tow. Naturally, an eventual OnePlus X2 would have had to considerably lower the price, retain as many of the high-end specs, and somehow stand out in an uber-crowded affordable “flagship” landscape.

Mission impossible, not to mention the equally unlikely quest for profits in the sub-$250 segment, so it’s probably for the best that the OnePlus 3 gets CEO Pete Lau’s undivided attention. It’s also one of the reasons invites are no more, presumably.

Source: Engadget

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About The Author
Adrian Diaconescu
Adrian has had an insatiable passion for writing since he was in school and found himself writing philosophical essays about the meaning of life and the differences between light and dark beer. Later, he realized this was pretty much his only marketable skill, so he first created a personal blog (in Romanian) and then discovered his true calling, which is writing about all things tech (in English).