It looks like LG and South Korea are planning on either improving or replacing their existing user interfaces–Samsung uses TouchWiz and LG has relied on its S Class UI in the past–in future smartphone designs by hiring design professors. With the aid of design academics, the two South Korean phone manufacturers are hoping to have a fresh user interface that helps to create a winning user experience on their smartphones, though it’s unclear how that will play out given Android’s rumored Gingerbread plans.
For its part, Samsung has hired Visual Communications Design Professior Jung Ji-Hong at Kookmin University in Seoul to help with TouchWiz, which the company has used in Android, Bada, and Windows Mobile handsets. Whether elements of the new, redesigned TouchWiz under Jung Ji-Hong will make it to Windows Phone 7, like what HTC is planning for Sense on Windows Phone.
South Korean rival LG has poached the Dean of the Department of Industrial Design at the Korean Advanced Institute of Science and Technology, Lee Kun-pyo, to help it with the S Class UI or another winning UI/UX solution.
While proprietary user interfaces, like HTC Sense, have been welcomed by many consumers on different platforms like Android and Windows Mobile, advanced users of open-source Android have not been keen on manufacturer customizations as it may delay Android releases making it to their handsets. With future versions of Android needing testing by the manufacturer with all these customizations and carrier approval, the customizations must be fitted to subsequent releases delaying the time it takes for these new releases to make it as an OTA firmware update.