The latest Kantar Worldpanel ComTech numbers are in, and as always, both Google and Apple can see bright spots and negatives in the box-office feats of smartphones running the two most popular operating systems.
But there are arguably more positives to notice in the March-to-May sales results of Android handsets, which not only dominated the charts from EU5 markets to the US and China, also reporting yearly growth essentially everywhere.
Check that, it’s literally everywhere, the gains compared to the same three-month period of 2015 ranging from a measly 2.4 percent on Chinese shores and 2.9 in Spain to 8.2 in Australia and even 10.2 percent in Italy. Overall, Android accounted for a massive 92.8 percent (!!!) of sales in Spain, 80.9 in Italy, and 79.3 in China, and “just” 58.6 in the UK, as well as 58.8 in Japan.
Meanwhile, although iOS share merely flourished in France and GB, dropping rather steeply in Japan and Australia, Apple managed to snatch the brand silver medal across Europe, China, and the US, propelling the “heavily supply-constrained” iPhone SE in the top ten model list in the UK, France, China, and the US.
By the way, in case you’re wondering, the Galaxy S7 was number one worldwide, followed closely by the iPhone 6s.