Despite the generally bleak picture painted by most market research companies and industry analysts when it comes to recent iPhone box-office numbers and Apple’s realistic expectations going forward, it’s not all doom and gloom for the world’s enduring top mobile OEM in terms of actual financial gains.
Not only does Cupertino continue to make way more money than Samsung or Huawei on higher device prices and a refusal to compete in the low-end segment, with the latest smartphone OS data from Kantar Worldpanel ComTech showing an iOS comeback in the US and Europe’s five largest countries.
The year-over-year growth in the platform’s sales share during Q2 2016 was hardly massive, but any spike is good news for Tim Cook, given the advanced age of the iPhone 6s, and initial lukewarm SE reception.
Ultimately, the iPhone SE managed to rank third between April and June in a global list of best-selling models, eating up a 5.1 percent slice of the pie, well behind the combined 15.1 percent share of the 6s and 6s Plus, and Galaxy S7/S7 Edge’s 14.1 total, but ahead of Huawei and Xiaomi handhelds, which dominated their homeland.
Stateside, LG deserves an honorable mention for capturing 14 percent share, behind Samsung and Apple, which is double the number two Korean manufacturer’s local Q2 2014 stake. The G5 was reportedly the nation’s tenth most popular phone, with humbler prepaid devices like the K7, Leon and Sunset also strongly contributing to a “steady upward trend.”