iPhone Xr dominates the US and UK smartphone markets

A recent paper published by Consumer Intelligence Research Partners (CIRP) reveals that Apple’s budget iPhone, the iPhone Xr, is dominating the US smartphone market for the second quarter in a row. The iPhone Xr is the best selling smartphone in the United States, and data from Kantar, cited by 9to5mac, reveals that the same phone is the best-selling in the United Kingdom as well.

iPhone XR continues to dominate US iPhone sales. It remains the best-selling individual model again this quarter, after launch early in the December 2018 quarter. In the US, the newest iPhone models sold about as well as the newest models a year ago, at about 60% of total sales. Based on these trends, we estimate an Average Selling Price of around $800, a decrease from the previous quarter — Josh Lowitz, CIRP Partner and Co-Founder

The paper also suggests that more users are paying for extra smartphone storage, up to 38% from 33% one year ago. Considering this, as well as the mix of models Apple has in its portfolio this year, CIRP predicts that the iPhone-maker has managed to increase its average selling price to over $800.

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Anton D. Nagy
Anton is the Editor-in-Chief of Pocketnow. As publication leader, he aims to bring Pocketnow even closer to you. His vision is mainly focused on, and oriented towards, the audience. Anton’s ambition, adopted by the entire team, is to transform Pocketnow into a reference media outlet.