Apple’s Tim Cook stated that he was optimistic about iPad sales, even though these have been on rough decline over the last couple of quarters. As a matter of fact, it’s not just the iPad that’s on decline, but really all tablets in a very proportionate manner. Today the IDC reveals some statistics for Q1/2015, and the results aren’t to celebrate.
The report claims that Apple still owns the tablet market with 26.8%, which amounts to the 12.6 million iPads that Cupertino sold according to the last conference call. This is down a whopping 22.9% when compared to how tablet sales performed for Apple last year. Following Apple we have Samsung 19.1%, then Lenovo with 5.3%, Asus with 3.8% and LG with 3.1%.
IDC’s analysts claim that one of the probable explanations for such a dramatic drop in tablet sales are phablets, and particularly the iPhone 6 Plus. According to the report, Apple has to seriously consider a complete revamp to the iPad lineup with either a new design, or a proprietary version of iOS that differs from that of an iPhone 6 Plus.
It’s hard to see that happen with the birth of the new MacBook, but time will tell.