After 24 hours, it was already at 14 percent, despite some hiccups, and a couple of weeks in, it skyrocketed to over 50 percent share, just as predicted, and yet again in the face of reported bugs and system instabilities here and there.

It’s thus no surprise to now see two separate trackers counting roughly two thirds of the world’s Apple devices as running iOS 10, the newest (and some say greatest) version of the Android-competing mobile platform.

Fiksu has it at 66.7 percent 27 days since the initial September 13 release, while Mixpanel estimates adoption a little lower (65.18 percent) as of today, October 10. Either result is bound to put a big smile on Tim Cook’s face, although for its part, the Cupertino-based tech giant remains mum on iOS 10 rollout and growth rates.

That 66.7 percent slice of the pie compares extremely favorably to iOS 9, 8, 7, 6 and 5 approval scores after 27 days out, the closest a previous OS build came to the record number being just last year. But iOS 9, which actually grew way faster during its first couple of weeks or so of availability, ultimately comes short too, at “only” 61.6 percent.

The stronger than ever adoption is a relatively hard to explain phenomenon, especially with iPhone 7 and 7 Plus usage shares at 2 and 0.9 percentage points 24 days since release. iFans are simply loving this update, it seems.

Sources: Fiksu, Mixpanel

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