Google has created a lot of excitement over its new Pixel smartphone lineup. Even though the company now argues that this is the first phone actually made by Google, and kind of disowning the previous Nexus brand, it’s clear that the purpose is to mark a new start into how the company will approach the smartphone market.

The Google Pixel embodies what the parent of Android envisions that its operating system and hardware should be, so this is a major deal. In the past, the Nexus brand was just not something we saw pushed to glory as we’ve seen Google do with the Pixel.

It’s time for our unboxing to see what this is all about.

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