Technically, the US-based Fossil Group already unveiled an Android Wear 2.0-powered smartwatch earlier today, as the owner of activity tracker specialist Misfit. But the fashion designer and manufacturer sells various accessories under dozens of respected brands, and essentially all of them are now officially slated to get new intelligent wearable options later this year.

In total, you’re looking at “more than 300”, yes, three hundred “connected watch styles” across 14 brands in 2017, including the Fossil Q Venture and Q Explorist, the company’s “slimmest, most feature-packed touchscreen smartwatches to date”, due out sometime in the fall.

Other full-blown touchscreen smartwatches will come from Diesel, Emporio Armani and Michael Kors between summer and fall, sharing “high-resolution” AMOLED displays, Snapdragon Wear 2100 processors and, of course, advanced Android Wear 2.0 capabilities like access to standalone apps, Google Assistant support, and both iOS and Android phone compatibility.

Meanwhile, the Group’s refreshed collection of fashion-first “hybrid” models shall carry fancy, diverse names like DKNY, Marc Jacobs, MICHELE, Relic, Tory Burch, Armani Exchange, Chaps, Diesel, Emporio Armani, Fossil, kate spade new york, Misfit, Michael Kors and Skagen.

All these “traditional watch-looking” devices apparently support “discreet notifications and activity tracking”, differing in design while equally focusing on versatility and customization. Unfortunately, the earliest you’ll be able to buy any of Fossil Group’s elegant next-gen wearables is in a few months.