As this week started off, we found ourselves thinking about some upcoming late-summer smartphone launches that might just occur a little bit earlier than expected, and maybe unsurprisingly, Apple seemed connected to all of them. First there was that rumor that Samsung could introduce the Galaxy Note 5 as early as July, supposedly in an effort to get a head start on an iPhone 6S Plus. Then we heard one about Apple itself, suggesting that the new iPhones could debut in August. While Samsung has since stepped up to dismiss that Note 5 rumor, could the early Apple launch still be in play? Some people in the industry sure think so, and a new analyst report reiterates the possibility of an August iPhone 6S announcement.
The report discusses plans for just two new models, an iPhone 6S and 6S Plus (no new C-series handset), keeping their 4.7 and 5.5-inch sizes and making small hardware upgrades like the adoption of Force Touch tech from the Apple Watch. Following the August launch, sales might begin in September.
Remember, September has only been Apple’s default new-iPhone month for a few years now: the iPhone 4S launched in October, and previous iterations premiered in June or July. So it’s not at all unheard of for Apple to mix things up a little. But that said, we’d like to have something a little more concrete to go on before we go all-in on this theory.