Apple’s Personal Pickup service expands in Europe
Back in 2011, Apple introduced a new Apple Store app wherein iOS device users could buy themselves a new Apple machine and — with the then-new Personal Pickup service — grab that device at a close-by Apple Store that same hour. It’s taken until late last month for Apple to expand Personal Pickup to Australia, Canada and the United Kingdom.
Today, we can add on Apple Stores in France, Germany, Italy, the Netherlands, Spain and Sweden that will support Personal Pickup. More EU customers can now purchase Macbooks, iPods, accessories and the like in advance, get notified of when to come in, present photo identification and head out with their shopping cart in short order.
Belgium, Brazil, China, Hong Kong, India (hypothetically), Japan, Switzerland, Turkey and the United Arab Emirates are the remaining territories where Apple has brick-and-mortar presence but not the Personal Pickup service.