While convincing smartphone, smartwatch and tablet users to embrace the future of contactless payment technology and online banking has gone pretty smoothly for Apple, Samsung and Google, getting major financial institutions around the world to support digital wallet services continues to be tricky.
It’s obviously a sensitive matter of revenue dividing that’s holding back the rapid expansion of Apple Pay, Samsung Pay and Android Pay, with Cupertino for instance still unable to strike deals across France.
But at least BPCE, aka Banque Populaire, has agreed to throw its weight behind the iOS-enabled transaction app for a limited regional launch today. Both MasterCard and Visa credit and debit cards issued by the bank are supported, alongside similar documents from smaller establishments, including Caisse d’Epargne, Carrefour Banque, and Ticket Restaurant.
Up next, Boon and Orange will apparently join the party, with no official news on BNP Paribas, Crédit Agricole or Société Générale doing the same in the near future. Oh, well, this is better than nothing, targeting a cool few million of potential customers.
Bocage, Carrefour, Cojean, Le Bon Marché, and Sephora are among participating retailers, with Boulanger and Orange leading the “coming soon” pack, and in-app payments already switched on by EasyJet and Deliveroo.