Apple’s Black Friday ‘shopping event’ is all about gift cards for old gear
You weren’t really expecting free latest-generation iPhones straight from on and offline Apple Stores, right? If you were, you must not know who you’re dealing with here. This is a profit-hungry company that didn’t even hold a Black Friday sale last year, so we should probably be thankful they’re now offering these modest complimentary gift cards with select iPhone, iPad, Apple Watch, Mac and Apple TV purchases.
Namely, up to $50 coupons are to be had stateside if you’re in the market for a SIM-free iPhone SE, 6s or 6s Plus today only, up to $100 gifts on all available iPad models, including Pros, the Air 2 and Mini 4, a flat $25 freebie for the Apple Watch Series 1 family, $150 with “select” Macs (no Touch Bar variant), and $25 when you buy an Apple TV.
Extremely similar one-day deals are on across a number of other territories, like Canada or Australia, and it goes without saying you can save a lot more through third-party retailers or carriers. For instance, T-Mobile and Verizon on American shores. Not to mention the avalanche of direct iPad markdowns at Best Buy, Walmart, Target and so on. Still, if you absolutely have to do your shopping at Apple, up to $150 gift cards are better than nothing, we guess.