Amazon will yank Apple TV and Chromecast due to odd competing grounds
Amazon has spent the last few years competing with everyone in almost everything, and in this process it has succeeded in a few things, and lost terribly in others. The cool thing is that even with Amazon being a competitor, the company didn’t lose focus on serving as many products as you could eat on its online store, which still remains Amazon’s core business. Today we learn that things are about to change, and the reasons are rather odd.
Amazon has just confirmed that it’ll stop selling the Apple TV and Chromecast on its online store starting October 29. The reason doesn’t really have to do with these two products competing with Amazon’s Fire TV, but really because these don’t allow easy access to Amazon’s Prime Video. Amazon argues that Prime Video has become an important part of Prime, up to the point where the company doesn’t want to confuse customers by selling products that don’t support it. As such, if you’re still interested in a streaming box, the Roku, XBOX, PlayStation and Fire TV will have to suffice.
Call this a way to try to force its service on more streaming boxes, so we wonder how Apple and Google will react to this, given how much Amazon depends on their smartphone and tablet platforms to sell stuff.