To celebrate being recently named the most reputable company in the US by the Reputation Institute, Amazon does today what it always does best. That’s right, the e-commerce giant slashes the prices of a couple of sizzling hot gadgets for only a few more hours at the time of this writing.

Frankly, we’d have expected deeper discounts served on such a special occasion, but then again, Amazon’s own in-house-manufactured Echo and Tap are practically never marked down, not even by a couple of bucks.

They’re not like Fire tablets, which essentially go on sale every week in shifts, with the HD 6-inch model currently sold for $70 and up, after a $30 rebate. But let’s focus on the stars of the promotion, the Alexa-enabled Amazon Echo and Tap wireless speakers/home assistant devices, available for $153.71 and $111 respectively today only, down from $180 and $130.

In both cases, you save exactly 15 percent off list prices, which isn’t earth-shattering by any means, but it’s definitely better than nothing. And even at their MSRPs, the two unique cylinders were extremely popular for all the right reasons.

Room-filling 360-degree omni-directional audio. Hands-free voice control for services like Amazon Music, Spotify, Pandora, and iHeart Radio. Android, iOS, and Windows compatibility. Super-easy setup. Hands-free, voice-activated control for lights, switches and thermostats from WeMo, Philips Hue, SmartThings, Nest, and Wink. And the list goes on and on.

Granted, Google could stir up some competition and force Amazon to cut prices more often before long, but you know what they say – a bird in the hand is worth two in the bush.

Sources: Amazon (1), (2)

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