Alcatel decks Pop Star with optional leather and wood, mid-tier Pop Up also official

Alcatel Onetouch’s IFA 2015 product announcements aren’t quite done yet, and much like the Go Watch and Go Play phone, the Pop Star handheld aims to stand out with a quirky, special feature or two, and presumably, sensible pricing.

The 5-inch Android isn’t as rugged as the Go Play, or sporty like the Go Watch, instead allowing consumers to “really express themselves” with the choice of more than a dozen different rear covers.

You can pick a hip finish and freaky paint job from the Funky Collection, go a more glamorous route with the Fashion Collection, or in an obvious nod to Motorola customization, clothe the Pop Star in “classic-looking” leather or nature-celebrating wood.

Clearly, the low to mid-end smartphone is all about its looks, with a mediocre spec sheet consisting of 720p screen resolution, quad-core 1.3 GHz MediaTek processing power, 1GB RAM, 8GB internal storage, 8 and 5MP cameras, microSD support, and 2,000 mAh battery.

Alcatel Onetouch Pop Up

For a bit of extra cash, you’ll be able to double the ROM, trade the MT6580 SoC for an MT6735P, and up the 3G+ connectivity ante to 4G LTE. Unfortunately, both tags remain under wraps, as do release dates and targeted markets.

The same goes for the Alcatel Onetouch Pop Up, advertised as a “high-end design and performance” proposal at a “mid-tier price point.” Indeed, this metal-framed 5-incher, coated in black, blue, orange, white or red, packs a superior punch, thanks to an octa-core Snapdragon 610 chip, 2GB RAM, 13MP rear cam, and LTE.

Source: Alcatel Onetouch

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Adrian Diaconescu
Adrian has had an insatiable passion for writing since he was in school and found himself writing philosophical essays about the meaning of life and the differences between light and dark beer. Later, he realized this was pretty much his only marketable skill, so he first created a personal blog (in Romanian) and then discovered his true calling, which is writing about all things tech (in English).