Hewlett Packard has applied for a trio of trademarks which are pretty clearly looking to protect smartphone brands, and since that company only makes one brand of phone now, we could be seeing the first signs of the Palm Gyst, Palm Myte, and Palm Veer. (The names sound a bit silly to us too, but we all got used to Pre and Pixi just fine.) In some of the most detailed filings we’ve seen — as far as these applications go, anyway — the three proposed marks seek to cover:
“Computers; computer hardware; computer software; computer peripherals; computer and communications networking hardware and software; computer hardware, namely memory cards; computer hardware for telecommunications; computer monitors; computer keyboards; mobile digital electronic devices; mobile computers; handheld computers; portable computers; tablet computers; personal digital assistants; electronic organizers, electronic notepads; computer memories; telephones; mobile telephones; pagers; smartphones, videophones; mobile and handheld communications devices for sending and receiving data, information and other digital content, including audio and video content, namely handheld computers, mobile phones and smartphones; photographic and video cameras; audio players; video players; multimedia players; computer communications software; computer software, namely, prerecorded computer programs for personal information management, database management software, character recognition software, telecommunications software, telephony management software, electronic mail and messaging software, paging software, database synchronization software, computer programs for accessing, browsing and searching online databases; computer game programs; video game software; downloadable computer and video games; downloadable music, audio, video and entertainment related content; computer carrying cases; accessories, parts and cases for all the foregoing sold as a unit; instruction manuals in electronic form supplied with the foregoing sold as a unit; apparatus for recording, transmission or reproduction of data, text, graphics, sound or images; blank magnetic data carriers; prerecorded magnetic data carriers featuring software for use in connection with handheld communications devices, namely, mobile phones and smartphones; calculating machines, data processing equipment.”
So unless HP has some pretty fancy “calculating machines” waiting in the wings, we’d wager that these are three upcoming webOS-powered Palm handsets. Which ones? Well we’ve previously heard of evidence pointing to devices codenamed Broadway, Windsor, Mantaray, and Stingray — and with Broadway allegedly referring to the rumored Pixi 2, it’s possible that this latter trio of monikers and the Gyst, Myte, and Veer trademarks may be three and the same. However, that’s pure speculation on our part.
We will note that Palm seemingly hasn’t filed for any trademarks at all since the Touchstone and Synergy days, while Hewlett Packard has only applied for 31 total marks this year; of those 31, just four — including the three we just saw — make any reference to smartphones.