Many people have caller ID on their phone, but that feature is almost useless if the name and number aren’t stored on your phone. For instance, if my number was (123) 456-7890 and if I called you and my name wasn’t stored on your phone, you probably wouldn’t know it was me to pick up or not as your phone would display the numeric digits in caller ID rather than my name. With a new service from Privus Mobile, this would change. For many 3G and WiFi-enabled Windows Mobile devices–both Standard and Professional–you’d get the registered name and number of the calling party, even if they aren’t stored locally on your phone contacts. Currently, the service is available to Windows Mobile and BlackBerry platforms.
Because the service scans its network to search and retrieve the caller name and number, WiFi and 3G will enable both simultaneous voice and data connection to allow the data to be transmitted back. With EDGE, you can still get that data, but it will be available after the call or after the call gets sent to voicemail should you decide not to pickup, providing less utility but still good to know who called without needing to check voicemail or sit and guess.
The service is currently available in North America and will expand to European Union countries by the end of the year. A 3-month subscription will cost about $25 while a year-long subscription goes for $90. The rates are high, but the service will be useful to the mobile professional.