Zagg just unveiled their new product called the ZAGGskin, which offers unparalleled scratch resistance and user customizations. The product is essentially an Invisible Shield that you can customize with a picture or design.

The Invisible Shield has been a highly successful product for the company. The Shield is basically a custom-made scratch and tear resistant clear sticker that you apply to your device and your smartphone can weather scratches and scrapes. Unlike gel or silicon skins, the Invisible Shield allows the user to preserve the design’s sleek and slim form factor, replicating as much of the “naked” feel of the device as possible. However, the Shield will not protect against shocks, drops, or high pressure.

The ZAGGskin improves on the Invisible Shield tradition by allowing users to add a favorite picture or embed a custom design to their Invisible Shield.