Chuong Nguyen | August 14, 2008 4:42 PM
Despite the glitches and headaches surrounding the iPhone 2.0 software and the App Store, the simple to use downloading and purchasing of applications over the air system that Apple has created has been relatively successful and is a wonderful idea if the theory worked perfectly. It looks like T-Mobile seems to think so as well, with the carrier trying to emulate the App Store model for all phones and all platforms available.
The carrier is said to follow a similar revenue-sharing model as Apple. Apple currently gets a 30% cut from all applications sold through its stores to cover costs for bandwidth and to underwrite the system to push out updates to applications, similar to the way that Windows Update happens on a PC. However, the T-Mobile model is more flexible with its revenue sharing scheme as T-Mobile will demand more for data-intensive applications. This could mean that Sling Player may cost the developers more to sell through T-Mobile than a non-web game application.
With all the talks about a Windows Mobile application store to mimic Apple’s success, it looks like T-Mobile’s version may come close. The T-Mobile App Store is scheduled for this Fall according to mocoNews. However, instead of supporting just one platform, the T-Mobile store will support all platforms available on the carrier including Windows Mobile, BlackBerry, Danger’s Sidekick, and platforms for non-smartphones including Java games.
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