by Michael Fisher | July 18, 2012 6:47 PM
Remember last year, when AT&T was about to lose its iPhone exclusivity to Verizon Wireless? If you live in America, you probably do. AT&T's advertising shifted in tone, moving from espousing the virtues of the iPhone generally to calling out its more esoteric features. Features that the Verizon version couldn't match. On the iPhone, that's something of a tall order. Apple exerts more control over the user experience than any other American manufacturer, a tight grip it's maintained since the first iPhone launch in 2007. Cupertino likes to keep the user experience as uniform as ...
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