Posts tagged with: Sony
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    Between its always lucrative entertainment division, thriving gaming business and fast-rising virtual reality hardware segment, Sony can definitely afford to continue bleeding money on smartphones without posting overall financial losses. But why would it want to, when even the latest Xperia reorganization doesn’t look like it’ll yield a profit or help the company return to the global handheld manufacturer top ten by sales? Besides, the mobile industry seems to have reached its popularity peak, with stagnation or very small growth predicted across the OEM board. Still, Sony is keen on ...

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    Will the Oculus Rift overcome its production issues and component shortages to snatch the high-end VR headset crown away from the unanimously praised and slightly easier to come by HTC Vive? Could a third contender rise to the throne, racking up 6 million shipments before the year ends, despite only launching in October? Well, Sony certainly has the upper hand in affordability, and it may also help the popularity of the PlayStation VR that you don’t need to own a super-advanced, ultra-expensive gaming PC too. Just a PS4 console some of you already have lying around the house, or if you ...

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    Sony is hoping for a pleasant holiday quarter this year once it launches its PlayStation VR headset. And, after pre-orders have started piling in, it seems that Taiwanese analysts are, too. Topology Research Institute is forecasting 6 million PlayStation VR unit shipments by the end of the year, compared to 2.3 million Oculus Rifts and 700,000 HTC Vives for 2016. Keep in mind that the PlayStation VR costs $399 and needs a PlayStation 4 — of which there are about 40 million of in the market right now — to work. Japan-based Daiwa Securities is more conservative in its estimates, ...

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    Batteries are fussy. They can charge fast. Real fast. And for too long, too. That's what makes them go "sizzle." Or, worse yet, "boom." They can charge slowly. Real slowly. Like, when you absolutely, absolutely need power before you hop on the bus in three minutes and your phone still says two percent. One thing for sure is that they can only last for so long. And batteries deteriorate faster the hotter they get. Sony's thinking of doing something about it with an additional feature to its Marshmallow AOSP beta firmware for the Xperia Z2 and Z3 called "Soft Charging." It's a simple ...

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    The entire Sony Xperia X line-up is ready for pre-orders in the US, and the timing is right, as we've just recently wrapped up our Xperia X review (we'll also shortly review the flagship X Performance). Foxconn and Arima were the companies building some previous Sony smartphones in São Paulo, but Sony has decided to stop manufacturing smartphones in Brazil. The decision has been confirmed by Sony's marketing director Ana Peretti, and the reasons behind it are purely financial, as Brazil has put an end of tax exemptions concerning smartphones produced locally. The new Xperia X Sony ...

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    Sony hasn't necessarily re-invented anything with the Xperia X, and that's mainly because instead of following the trend of the Xperia Z lineup, it seems the X was more of a re-boot with a few steps back. It's not a bad phone by any means, on the contrary, and we do know that Sony does have a following in many regions. If you've been waiting for it to reach the US, we've got news. Pre-orders have just begun in the US for the full Sony Xperia X lineup, meaning the Xperia X, X Performance, XA, and XA Ultra. When it comes to the price tags, the Xperia X will retail for $549.99, the Xperia XA ...

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    We've shared our first impressions. We've talked a little about some of the things we like about the this phone, and a few things we didn't, but now it's time to share our full review. The X is a tricky phone to pin down. Sony's mission here is to trim the fat, walking away from some of the more outlandish hardware specs and feature creeping our phones are experiencing. Instead we see Sony engineers trying to scale back and refine specifically those hardware elements which they believe truly affect consumer use. We've scaled back to a mid-range tier processor, using the Qualcomm 650. Most ...

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    We recently published an unboxing and first impressions video on Sony's newest handset. The Xperia X is already proving to be a divisive handset reading through our viewer and subscriber comments. We can all appreciate a "back to basics" approach, and a company streamlining its product offerings is a great way to get back on track, but many have been critical regarding some of the compromises made here. While wrapping up our full review of this phone, we took a minute (ok we took three minutes, including our funny little video end tag) to share some early thoughts on what we liked so far, ...

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    Sony is in a state of transition. Walking away from the ultra-high end market, the Z line of phones is no more. The idea is to streamline, whittle back on "marketing bullet point" specs, but still deliver a device which meets consumer needs. The Xperia X takes a step away from some of the more outlandish features found in previous Sony flagships. You won't find a 4K display here, a 5" 1080p LCD will satisfy most people. A bleeding edge Qualcomm chipset is great for gaming, but Sony took a step back here too, moving to a Qualcomm 650. And yet, alongside these more conservative offerings, ...

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    Virtual reality enthusiasts and especially those excited about super-immersive gaming probably know the best is yet to come, despite the road-opening Oculus Rift and universally acclaimed HTC Vive already seeing daylight. This battle isn’t over until Sony throws its hat in the ring as well, which we’ve known for a while was only supposed to happen in October. At long last, the PlayStation VR today gets an explicit launch date, October 13, thus keeping even its earliest adopters waiting another four months. If you want to secure your place at the front of the line, we’re afraid ...

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    He did it so we didn't have to (ruin a review unit and get Sony representatives on our tail). One young Zaryab Khan — known as xeetechcare on most internet platforms — decided to take his Xperia X for a little dunk in "real water" and not the "fake water" that, apparently, his YouTube commenters thought he had. Take our advice, kid: you don't need those commenters. Khan decided that the Xperia X, not rated for ingress protection unlike the Xperia X Performance, would get a two minute-swim to see if it would sink — in more ways than one. The phone's screen never turned off during ...

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    While Sony is still unable or unwilling to get the “big four” US operators in its corner for a swift, proper release of the mid to high-end Xperia X lineup, up north Bell, Rogers, Videotron, Virgin Mobile and WIND will all carry at least one of the new Android smartphones by mid-July. The even better news for our Canada-based readers and friends is the Xperia X Performance top dog shall see daylight on Bell and Rogers come June 23, almost a full month before the Snapdragon 820 powerhouse rolls out stateside in unlocked, SIM-free form. At the other end of the spectrum, the Helio ...

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    You'll soon be able to buy a OnePlus 3 without an invite! Is this the flagship killer you've been waiting for? We finally have confirmation on USA pricing for the Xperia X. Will Sony start supporting North America more consistently? Qualcomm delivers an official statement regarding the TrustZone exploit, but will consumers be able to protect their information if manufacturers have to send updates? These stories and we'll be tackling your questions and comments. Make sure you're charged and ready for episode 203 of the Pocketnow Weekly! Watch the video broadcast from 2:00pm Eastern on June ...

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    Sony’s long-struggling mobile arm and US carriers have never been particularly close, and it’s hard to tell if that’s because Xperia phones aren’t popular enough stateside, or if perhaps they failed to catch on all this time precisely due to Sprint and AT&T’s indifference, as well as T-Mobile and Verizon’s blunders. Either way, following the controversial “culmination” of the Z roster, Sony appears to have decided to take its North American destiny into its own hands, sidestepping the operator approval process and selling the Xperia X, Xperia X Performance, XA and XA ...

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    After sending a number of mixed messages regarding the future of its post-Z Xperia smartphone family, and fumbling with the E5 announcement last week, Sony decided to finally lay all the entry-level specifications out in the open. While far from impressive by low-cost standards in markets like India, these put last year’s Xperia E4 to shame, considerably improving everything from screen resolution to processing power, memory and camera performance. The E5 design is arguably sleeker too, despite an increase in bezels and all-plastic construction, with the side power button unfortunately ...

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    It's a slow and sure launch of Sony's new Xperia X line of smartphones. Of course the major Asian markets have it, but so does most of Europe and it may be the case that the United States will — sooner or way later. India has a sure thing going for it with Amazon.in taking the online pre-orders for the Sony Xperia X. The 64GB model comes in black, white, lime gold and rose gold. Sony's also offering its SBH70 Stereo Bluetooth Headset and some Rs. 2,700 in content from Amazon Kindle, Gameloft, Sony LIV and Hungama Play for free with the Xperia X. Both that phone and the also-announced ...

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    How much does it take for Sony's marketing plan to include the United States? We don't know, but after Eurasia got all the Xperia X love, we're only starting to see the first phones ship this week. So, we can let the Japanese manufacturer off the hook for kicking things off for the 'Murica yesterday. The SonyXperiaUSA YouTube account has a slew of videos promoting the series in general, the Xperia X Performance, the lower-end Xperia XA and the leading player, the Xperia X. No Xperia XA Ultra? Well, that would be quite alright if we got anything of a release date and pricing, but we guess ...

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    While Sony appears to be seriously considering the retirement of its mid-range Xperia C and M smartphone families after the high-end Z lineup “reached its culmination”, the entry-level E roster isn’t going anywhere. We suspected as much roughly a month ago, when a mysterious low to mid-end F3311 model was benchmarked, and Russian customs basically attached a name tag to the cryptic letter-and-digit combination just 24 hours ago. Now Sony is ready to drop the act, and officially preview the Xperia E5, described as “eager, effortless, and easy on the eye” on Facebook, as well as ...

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    Sony's going through with its Europe distribution plan of its new Xperia X smartphones. It recently added the Xperia XA Ultra, a camera-ful little phone, into that plan. We're now seeing that the Japanese manufacturer is setting that device into pre-order motion as well as UK site Unlocked Mobiles has the phone available for £298.98 with shipments starting June 27. Britons can get the Xperia XA direct from Sony for £239 with boxes out the door beginning June 20. Where's the £60 difference? An extra gig of RAM, a larger screen with better resolution and double the selfie cam ...

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    While entertainment and gaming gains, among others, continue to offset Sony’s ceaseless string of mobile misfortunes, not even a giant of this stature can afford to endlessly sustain an underperforming division. Drastic cuts need to be made, and the Xperia Z device family was the first to go, making room for a re-imagined X roster that includes both mid-range and high-end Androids. Meanwhile, speculation recently mounted that all other letters in Sony’s scattered alphabet soup of phones could exit the scene as well before long, including the semi-successful C and M lines. Whether or ...

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    LG Innotek has been working on plenty of goodies for smartphones recently. Market analysts think that the company's also working on one big goody for Apple and the rumored iPhone 7 Plus and iPhone 7 Pro (or Premium). Nomura Securities, as have KGI and Citi Research, believes that every 5.5-inch iPhone will feature a dual-camera module and that said module will be made by LG, not Sony. Why? Analyst Chris Chang explains: We think Sony may not be able to deliver its full share of dual cameras to Apple due to: (1) lower-than-expected yield, and (2) damage to its production facility from the ...

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    Still craving a Sony phone in the US? Still want the Xperia Z5 in 2016? Well, you can get a couple more $20 bills off the phone if you so desire it at Amazon, Best Buy or B&H. The Sony Xperia Z5 is now $499 at Amazon (and an extra 99 cents at the other places), down from its $599.99 it originally launched at and further off from the $539.99 it was recently at. It applies for all three color variants — black, white and gold — and you get warranty coverage as well. When paired with the Sony Smartband 2, the price goes up to $621.68. The bundling represents a 23 percent discount. ...

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    Sony recently decided that it would prove itself to be all that and more in mobile, so it doesn't necessarily surprise us that once comes the Xperia XA would come what we thought to be the Xperia C6 Ultra. Turns out, it's the Xperia XA Ultra. The phone builds upon the XA's MediaTek Helio P10 processor and an expandable 16GB of storage, but bumped the RAM up to 3GB to power a whole lot more elsewhere — for instance, a 21.5-megapixel main camera with hybrid autofocus tracking, but not the "intelligent" tracking as promoted on the Xperia X. There's also a six-inch, full HD display that ...

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    The Xperia is dead, long live the Xperia. And again. It still seems as though we're running through a transition period in Sony's mobile strategy like how one "runs" through a ball pit. While it has officially stated the Xperia Z series has reached its "culmination," we're fielding a rumor that a Z6 could be in the plot. Furthermore, we've also been talking about an Xperia C6 Ultra and an Xperia M Ultra following after. But, will those phones ever see consumers' hands or will they become history as the Xperia Z officially has? Who knows? What ePrice out of Taiwan does know is that the ...

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    The narrative we got from Sony was that the Xperia Z line had run its course and the new Xperia X series would take its place. Well, it appears that the last scintilla of doubt may have stayed in the building. Telefoonabonnement.nl has relayed to us a Geekbench result from a phone called the "Z6 Z6" which looks to have been heavily spoofed. Sure, this is super fishy stuff. But just because that we're looking at a "super mid-range" MediaTek MT6595 processor towing along 4GB of RAM and Android 4.4.2, that's not to say that the possibility isn't there for a Sony Xperia Z6 to exist. It isn't ...

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