by Hayato Huseman | June 27, 2015 1:52 AM
For being the first product coming from a small startup company with a vague history and questionable PR stunts, the One from OnePlus sold like crazy when it was made available last year. In the end, it turned out to be quite a good phone, but even before anyone knew how it performed, there were two main selling points that largely drove the OnePlus One to its viral success: its price and its specs. The market has grown significantly since the One’s release, with phones like the Idol 3 and Zenfone 2 taking over the budget space, but at the time there were very few low-cost phones worth ...
by Adam Doud | July 31, 2013 7:00 AM
When rumors started to surface about the new Nexus 7 – as opposed to the old Nexus 7 I suppose (what are they going to call it next year?) - I was disappointed. Google was delivering on so much including a fast processor, plenty of RAM, LTE, and a whole bunch of jiggly goodness. But one part of the rumor's felt sour to me - $229. Two hundred and twenty nine dollars. It just felt....off. Last year, Google introduced their first generation Nexus 7 at the sub-200 dollar price point. This is not a small thing. Please don't misunderstand. I'm not quibbling over whether the new Nexus 7 is ...
by Adam Doud | May 8, 2013 7:00 AM
Blackberry and HTC have a bit of a problem. Their problem is they are coming off of losing seasons and they're trying to get their fans back in the stands. Ok, yes I'm using a sports analogy here, bear with me. The problem is they're charging just as much for their seats as the third team in town – the one who has won the championship two years in a row. And they're both surprised when their beer sales are plummeting. In short, Blackberry and HTC pricing against Samsung and Apple is doomed to failure until they can reestablish their premium brands to go with their premium phones. A Tale ...
Posts tagged with: Pricing