Huawei managed to handily beat OPPO for China's Q4 2017 and full-year smartphone crowns, with Apple in fifth place overall, but easily the champion of profits.
Apple's iPhone X ruled the October - December 2018 charts in Urban China, according to the latest Kantar Worldpanel ComTech data, also selling very well in Europe, Japan, Australia and the US.
Global smartphone sales only achieved minor growth during Q4 2017, according to GfK market research, but average smartphone prices surged at a remarkable pace.
Xiaomi may have surpassed Samsung in Q4 2017 smartphone shipments in India, but the world's number one mobile device vendor was also the region's champ in actual sales to customers.
India's extremely important smartphone market was dominated by Xiaomi rather than Samsung during the final quarter of last year, while Reliance Jio won the local feature phone trophy.
Apple is number one in CIRP's Q4 2017 US smartphone activation rankings, surging from a 34 percent share during the final three months of 2016 to an impressive 39 percent.
Apple was one of China's top performers in overall 2017 smartphone sales volume, with the iPhone 7 Plus ranked second and iPhone 7 fifth on the best-selling model list.
Ahead of a somewhat surprising December demand slowdown, Apple's iPhone X reportedly crushed the competition in the month of November, at least across three major global markets.
According to the latest Kantar Worldpanel research, Samsung dominated June - August 2017 smartphone sales in the UK, while Apple reported strong US growth.
The newest Android distribution chart is the first to include 8.0 Oreo, at just 0.2 percent share, with Nougat gaining 2 percent over the past 30 days.