By Anton D. Nagy | August 30, 2011 9:26 AM
Kik made its Windows Phone version available in the Marketplace at the end of June and ever since then, its user base has grown significantly on all major platforms, including iOS and Android. There’s a real halo effect and Kik is glad the Windows Phone version is out there.
After tracking iOS and Android growth before the Windows Phone variant launch, Kik compared the numbers to those after the Redmond-platform version was out. Turns out that for every Windows Phone user there were 1.5 users on Android and iOS, accounting for a total of 2.5 user growth. “Windows Phone users may be a small segment of the whole, but they bring with them all their friends on other mobile platforms, creating a huge and unanticipated spike in Kik activity. It’s time for cross-platform apps to start paying attention to Windows Phone 7″, said Kik Interactive CEO Ted Livingston.