The XPERIA line is growing with what began as the Windows Mobile XPERIA X1 and the forthcoming Windows Phone successor in the X2 to include the Android-based X3 and the uber-chic fashion-conscious Pureness in its lineup. Although the product line is getting confusing with many different phone types, the X3 continues the tradition that was started with the X1–introduce a solid industrial design with a smartphone platform and compelling hardware. When it was first leaked, the X3 is said to have a strong focus on multimedia features beneath its Android brains. The device is now said to be launching in January.

Unlike the X1 and X2, which runs Windows Mobile, the X3 will be a competitor, if and when released in the US, to other Android phones, like the Sprint Hero. The XPERIA series actually cost quite a bit and we’re hoping that a carrier or two will foot a portion of the bill with some carrier subsidies and a contract–the X2 is said to cost around $800 when it will be released.

The January launch date for the X3 may coincide with the launch date for the X2. While the simultaneous launch date may seem funny, the handsets are not part of a successive series as the X2 is to the X1.

(via: MobileCrunch)