Posts by Jaime Rivera

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  • by | April 9, 2014 7:50 PM

    Apple's advertising efforts have been in the spotlight recently with the Apple vs. Samsung trial. We've seen how disappointed Apple is about its own advertising efforts with the iPhone, and how shocked Phil Schiller is at the fact that Apple's marketing firm doesn't land a smart way to counteract Samsung lately. It was only a matter of time before Apple did something about it, and reports have it that things started today. It seems that Apple has just hired four new digital ad agencies, including WPP's AKQA, Interpublic Group's Huge, Area 17, and Kettle. According to the report: "The ...

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  • by | April 9, 2014 6:43 PM

    Even though Apple has lead the digital music business for years, we've seen one business model after another become obsolete in the last couple of years. With services like Spotify and Pandora, and with the added value of 4G LTE data speeds, a lot of people have began to prefer alternatives that don't force you to buy a song in order to listen to it. Rumors have it that Apple has begun to feel the pressure of changing its business model one more time, and the changes are rumored to be significant. An Apple executive who we find unnamed has declared that even though Apple launched iTunes ...

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  • by | April 9, 2014 6:06 PM

    As much as people may criticize Apple for retaining the original user interface that we saw with iOS 6 and prior, there's no denying that it changed the industry in 2007. Greg Christie was one of the leaders of this revolution, coming up with ideas that have become basic features of any smartphone today, like slide-to-unlock. Sadly with the departure of Scott Forstall, and with the appointment of Jony Ive as the decision maker behind the visual design of iOS, it seems that things got a little too dramatic between the two. Christie's team was responsible for the redesign of iOS 7, but ...

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  • by | April 9, 2014 11:37 AM

    One of the biggest hurdles that most companies deal with when becoming acquired, is the fact that governments have to approve the transaction. Government trade commissions ensure that these deals won't hinder business for competing companies, or benefits for customers, and that's exactly what the Chinese government has been doing with the whole Microsoft-Nokia acquisition, which has led to some recent statements from Nokia. Now to be clear, even though Microsoft has acquired Nokia's handset division, this only entitles Microsoft to the production of smartphones and feature phones. Nokia on ...

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  • by | April 9, 2014 11:20 AM

    Rumors couldn't be more conflicting when it comes to Apple's next-generation iPhone 6. While we continue to hear consistencies in the fact that there are two iPhone models in the works, a 4.7-inch iPhone 6 and a 5.5-inch phablet, we keep finding inconsistencies in the dates. We've heard past rumors of the 4.7-inch model being ready for the market after WWDC, but new reports claim otherwise. New reports from Japanese sources claim that the two rumored iPhone 6 models will be launched separately, and definitely not in time for WWDC. Apparently the 4.7-inch model will be launched first, but ...

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  • by | April 8, 2014 11:40 PM

    Watch today's Pocketnow Daily as we talk about Apple's recent recruitment of an Amazon A9 Search guru with the idea to improve Apple Maps. LG follows the news as we get more details of the LG G Watch that's in the works. Then we talk about the rumors of a Sony Windows Phone 8.1 device, aside from the complaints of the Sony Xperia Z2 already. HTC is next as we talk about a new M8 "Ace" device that was recently leaked. We end today's show talking about the iWatch and some rumors of the device including a UV light exposure sensor. All this and more after the break. Stories: - Amazon’s A9 ...

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  • by | April 8, 2014 7:12 PM

    Concept designs are hard to follow, as they are usually just the ideal that a designer has of how a device should look. What's cool about the iPhone 6 is that with the leaked schematics that were discovered a couple of weeks ago, we've landed some interesting designs that are fully based on factual data, and that could lead to a clear idea of what to expect. Obviously these designs could be based on prototype data and not the actual iPhone 6, so we can't say we fully trust what we see. In this particular case, MacRumors commissioned designer Ferry Passchier to create some full product ...

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  • by | April 8, 2014 6:30 PM

    Apple has been doing a lot of hiring lately, and that mainly has to do with some recent departures in key areas that have failed to impress, like Maps for example. The company's credibility has been seriously question because of issues like these, and it's clear that Tim Cook needs to revamp as much of the department as possible. Today we hear that Apple has snatched yet another Amazon A9 executive, and this time to fix things that are actually broken. Benoit Dupin, former Vice President of Amazon A9′s Search Technology group, has left the company for Apple. Amazon has removed his ...

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  • by | April 8, 2014 11:54 AM

    As we continue to read more about what to expect for iOS 8, it's clear that if Apple wants to take fitness seriously, an fitness wearable has to be included in the package. We've heard rumors of the company working on its own smartwatch for months now, and Apple's key focus with this device is mainly geared toward the fitness crowd. If you're asking yourself how Apple might plan to differentiate the iWatch from its current competition, rumors point to some unique features to come. One of the most interesting rumors points to the iWatch including a UV light exposure sensor. What this will ...

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  • by | April 8, 2014 11:30 AM

    Even though we're still a couple of months away from Apple's WWDC 2014 event, there's a high level of certainty that we'll see the company's latest version of iOS being announced. It's hard to know if it'll be dubbed iOS 8, as we've seen cases like iOS 4.1 and iOS 4.2, where we never really saw a push beyond the same number during the whole year. Let's just continue calling it iOS 8 until Apple says otherwise at the event, as we have more details on what to expect. Apparently iOS 8 is known as codename "Okemo" inside of Apple's premises. The new set of rumors continue to point to Apple ...

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  • by | April 8, 2014 10:58 AM

    A couple of decades ago, Sony products were Sony products, but today we see a Japanese company that's struggling to make a dent in the smartphone market one more time. While Sony Xperia smartphones have done a decent job in gaining traction in Europe, the same can't be said in the United States lately. We've heard rumors of the company returning to its smartphone roots with Windows Phone, and today more of that continues. Reports have Windows Phone 8.1 GDR updates reaching new devices in July, and what's interesting about this is that apparently some Sony models will be in the mix as well. ...

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  • by | April 7, 2014 11:29 PM

    Watch today's Pocketnow Daily as we talk about the demo of Windows Phone in the car that was recently shown at Microsoft's Build conference. Motorola follows as we get rumors of a Moto X+1 in the works as the follow-up to the Moto X. Samsung follows the news as we get new rumors of the Samsung Gear Solo, which is a smartphone/smartwatch in its own way. Google later brings us new rumors of Android TV that might be coming soon. We end today's show talking about how Phil Schiller complains about Apple's own ads lately. All this and more after the break. Stories: - “Windows Phone in the ...

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  • by | April 7, 2014 3:53 PM

    Apple has been famous for making some of the most iconic ads in history. I'm sure most of you remember the 1984 ad that the company ran for the launch of the Mac, which is still regarded as one of the best of all time, and we've seen the company do more with the iPod and iPhone over the years. Still, we've seen Apple worried about how Samsung is denting its image lately, and a new conversation revealed by the Apple vs. Samsung trial shows how disappointed the company is. In an email chain between Phil Schiller and Apple's famous ad agency TBWA/Media Arts Lab. following an article written ...

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  • by | April 7, 2014 3:14 PM

    A lot of us were disappointed with how long it took Microsoft to announce Windows Phone 8.1, and specially because at the moment, we're still months away from its official launch in devices. Still, when you weigh all the changes that Microsoft has brought to the table with this upgrade, it's clear that the company has done the mobile operating system a lot of justice. If you thought that Microsoft was going to end its share of innovation there, you're mistaken, as we get some new rumors that point to the future of Windows Phone. A Reddit user who claims to work in Microsoft for the last 15 ...

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  • by | April 7, 2014 2:24 PM

    Samsung has done some very interesting efforts to push the smartwatch ecosystem forward. The Galaxy Gear hasn't been the best smartwatch in the world, but Samsung did a very decent job in giving us a product that could allow you to use more of your smartphone features on your wrist, without needing to pull your phone out of your pocket. Some of these features even included allowing you to make phone calls through the device's speaker, and it seems Samsung wants to go even further with this concept. We have some new reports that show Samsung working on a device called the Samsung Gear Solo, ...

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