After RIM formally revealed that its next-generation QNX-based operating system for BlackBerry phones will be called BBX, a company already using the same name for one of its software products crawled out of the woodwork and sent RIM a cease-and-desist. When we heard about this last week, BASIS International, the company behind the BBx software package, had not yet begun any legal action against RIM, and it was reported that BASIS would be waiting until the end of the month to see how RIM wanted to react. Well, maybe the statements RIM made arguing that it didn’t see how anyone would be confused between the BBX operating system and the BASIS BBx software told BASIS all it needed to know about RIM’s intentions, as it’s gone ahead and filed suit against RIM.
BASIS seeks injunctions barring RIM from releasing its new OS as BBX and requests monetary remuneration, including punitive damages. It claims that following RIM’s announcement, it was swamped with calls from “confused customers”. Really? We’ve got a feeling that any such calls were more along the lines of “hey, did you guys hear that BlackBerry stole your name,” rather than any real confusion over why smartphones would start running a 26-year-old software package for businesses.