Football fans in the US are gearing-up for the Super Bowl this coming weekend. For non-sports-fans, the event means little more than the chance to see some of the most extravagant, creative, and memorable TV commercials that will premiere all year. Some have already started leaking out in advance of the game, like Honda’s Ferris Bueller-themed ad. Others will ultimately be a surprise, including an entry from Samsung.
Samsung teases that the commercial will be epic, clocking-in as one of the longest during the whole game. The company’s recruited Bobby Farrelly, half of the team that, alongside his brother, brought us raunchy comedies like Kingpin and There’s Something About Mary, to direct the spot. Chances are, we’re looking at something fittingly hilarious.
Samsung’s revealed that the ad will exclusively feature the Galaxy Note, which is getting ready to make its debut on AT&T LTE. It’s a little odd to see this kind of marketing push behind what’s essentially months-old hardware, but we understand the need to make a big impression on US smartphone buyers. Look for the spot to air during the final quarter of Sunday night’s game.