As a response to Apple offering digital copies of several major magazines and newspapers via iTunes, Google is allegedly preparing a digital newsstand for Android devices.
According to the Wall Street Journal citing people familiar with the matter, El Goog is already in the talks with publishers like Time Warner, Conde Nast and Hearst Corp. but the three have refused to comment on any discussions. Google might take a smaller cut from sales, opposed to Apple’s 30% from iTunes sales, as well as offer future collaborator publishers personal information about buyers in order to offer support for marketing related products or services. “We’ve consistently said we’re talking with publishers about ways we can work together, including whether we can help them with technology for subscription services. We have nothing specific to announce at this time”, reads Google’s statement.
Stephanie Tilenius, Google’s Vice President of E-commerce, is said to be in charge with the Android e-Newsstand project but details regarding the initiative still remain vague, according to media executives that have been talking to Google, adding that the Digital Newsstand might not even materialize. Meanwhile, Apple is rumored to plan several changes to iTunes that would grant long period subscriptions to digital publications, even allowing content providers to offer discounts for long term subscriptions.