Samsung’s latest Galaxy S7 teaser is beating us over the head with water resistance
You know what, Samsung? We get it. You saw that we were a little unhappy with some of the changes for last year’s Galaxy S6, dropping cool GS5 features like storage expansion and water resistance, and now with the Galaxy S7 nearly ready to land, you’re making sure that you don’t repeat past mistakes. For the past few days now, Samsung’s really been teasing its upcoming Unpacked event, and make allusions as to what we can expect from “the next Galaxy.” We’ve already seen Samsung Indonesia hint pretty strongly at the return of water resistance for the GS7 (even if that “GS7e” everyone’s seeing in the company’s video could just be a GS6e+), and now Samsung Mobile’s Twitter account is getting in on the same sort of action, posting its own waterproof GS7 teaser a little earlier this morning.
This is only the latest in a series of short teaser videos Samsung’s been tweeting, with the last two focusing on camera features. There’s not a whole lot to this new one, but we’re hard-pressed to interpret this phone-dropped-in-pool routine as anything other than a tacit admission of the GS7’s return to water resistance.
While that’s definitely a welcome feature, is Samsung selling itself short with this attention it’s paying to bringing back old Galaxy-line capabilities? Is the Galaxy S7 at risk of looking like a newly revamped S5, rather than an extension of the Galaxy S family in its own right? Samsung’s got plenty of time to tease more GS7 features in advance of Sunday’s launch event, so we’re curious to see what the company’s marketing department has coming our way.