AT&T officially becomes the first US carrier to sell the BlackBerry Priv
While we wait for availability confirmation from Verizon, and hopefully T-Mobile and Sprint as well, AT&T paves the BlackBerry Priv’s way to the homes of US smartphone enthusiasts seeking “enhanced privacy and productivity.”
That’s right, our American friends and readers, you’re no longer limited to buying the Android-powered Priv unlocked. Or rather you won’t be starting Friday, November 6, when the physical QWERTY keyboard-furnished 5.4-inch touchscreen device goes on sale through att.com and Ma Bell’s extensive retail store network.
It’s certainly good to see the financially struggling Canadian manufacturer’s Android gamble pay off in the eyes of US carriers, but the BlackBerry Priv price remains quite prohibitive for the masses. $37 a month on Next 12, $30.84 with the Next 18 installment plan, and $24.67 on the Next 24 program equates to around $740 all in all after 20, 24 and 30 payments.
Even with two-year pacts (yes, AT&T still does contracts), the hybrid phone feels far from affordable, at $250. In comparison, the mainstream popular Apple iPhone 6s and Samsung Galaxy S6 edge are $650 and $715 respectively on full retail, while the Galaxy Note 5 also costs $740.
In a lengthy introductory video to the nation’s second largest wireless service provider, AT&T takes its sweet time highlighting the unique combination of security and business-centric BlackBerry apps and underlying Android software with unrestricted Google Play access.
The dual-keyboard convenience is touted as well, alongside the super-sharp curved Quad HD AMOLED display, whereas specifications like a hexa-core Snapdragon 808 chip are largely ignored. Why might that be?
Source: AT&T Newsroom