They say imitation is the sincerest form of flattery, and if that’s indeed the case, smartphone manufacturers are some pretty big flatterers. But when we throw around accusations of copying in this market, we’re usually talking about design: whose phone looks too much like someone else’s? We’ve got imitation on the mind this morning, only this time not in regards to a phone’s design, but to a company’s release strategy. For while we’re used to Samsung dropping a flagship Android, only to later surround the phone by half a dozen family members with similar names, now it looks like we’re starting to see LG pick up the same routine, and today we witness the company announce the latest in a growing line of G3 devices, with the launch of the G3 A.
Remember, we’ve already got the 5.5-inch G3 itself, and last month we saw the manufacturer announce the 5.0-inch G3 Beat. There’s also that G3 Stylus that hasn’t been formally unveiled just yet, but its presence in an official LG video leaves little doubt as to its existence. So where does the G3 A fit in?
Well, with a 5.2-inch 1080p display, 2GB of RAM, and a Snapdragon 800 SoC, it’s a bit of a step down from the G3, but not nearly as big of one as the G3 Beat takes. It keeps the flagship’s 13MP camera and laser-assisted auto-focus, while dropping its battery to a 2,610mAh component. In a sense, it almost feels like a G2 version of the G3.
On the software side, it picks up some new gesture controls, but we wouldn’t expect any huge changes. Right now, the G3 A is only targeted at South Korea, where the phone should sell for the equivalent of about $680.