If you all remember, the launch of the iPhone 5s and iPhone 5c last year caught Apple with a little surprise. Tim Cook at some point admitted that he expected there to be a balanced demand for Apple’s current iPhones, and instead, people went crazy for the iPhone 5s and nearly ignored the iPhone 5c. It took Apple months to be able to meet demand for the iPhone 5s, and reports claim that the company doesn’t want to face these constraints with the iPhone 6.
The Wall Street Journal claims that Apple is placing an order for a staggering 70 to 80 million units of the 4.7-inch and 5.5-inch variants of the iPhone 6 by December. This would be Apple’s biggest iPhone order in history as last year it only ordered 50 to 60 million iPhone 5s and iPhone 5c units, out of which the company ended up with a major overstock of the iPhone 5c. Apple seems to be betting big on the success of an iPhone with a bigger display, and hopefully that is the case. The report reads:
“Its forecast for what is commonly called the iPhone 6 is significantly larger than the initial order last year of between 50 million and 60 million versions of the iPhone 5S and 5C–which had a display measuring 4-inches diagonally, these people said. Both of the coming models are expected to feature metal cases similar to the iPhone 5S and likely come in multiple colors, these people said.”
We do know that the 4.7-inch iPhone 6 entered production in July, and with the reports of the 5.5-inch model starting production until September due to some manufacturing issues, it’s clear that we will see some sales restraints at least in the 5.5-inch model. We’ll keep you posted as more progress information emerges.