Amazon Wallet app hits Google Play, but should Google worry?
Even with the lack of success that companies like Google have found in wallet applications, that doesn’t mean that these are giving up on this service. Apple’s approach was different with PassBook where you can’t really buy anything with it due to the lack of NFC capabilities on iPhones, but you can still store certain cards on it instead of having to carry them around. Amazon Wallet is a mix of these things as we saw on the Amazon Fire Phone, and this just became public for the rest of us.
Amazon has just launched its Amazon Wallet service on the Google Play Store. This app won’t allow you to buy anything sadly, but it does give you the ability to scan the codes of cards provided by “supported” merchants in order to save you the hassle of having to carry physical cards all over the place. At the moment you can use this service for store gifts, loyalty cards, and some other options you’ll find on the app.
Again, there are a ton of ways in which Google Wallet is superior to this service, but given this is only the first version of the service, we should expect more to come in the near future. Just keep in mind that the service is in beta for reasons that were not explained.