There’s always this notion that whomever arrives at a market first, has the best possibility of dominating it. Sadly that works almost everywhere except in the tech world, as we’ve seen all the big smartphone and computer companies that ruled the world years ago now either underperforming, or dead. Such is the case of Apple’s iPad, which was almost 8 years late to the tablet business, but that has dominated the market ever since.
In a recent survey from JD Power conducted to over 2500 tablet users, iPads ruled the results not only in the amount of tablets in the survey, but also in the level of satisfaction of the customers with the product. Another revealing part of the survey is that those that purchased less-expensive tablets were also less satisfied with the products they chose, when compared to those who paid more money, and where we know that Apple is currently mostly focused on.
Apple hasn’t necessarily had the best year lately when it comes to the iPad, even with its efforts around the iPad mini. With the strong productivity competition that’s arrived from Windows 8 and Samsung Android-based tablets, it’s clear that this number could change at any time.