Swatch giving Apple a hard time with the iWatch trademark?

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Even though we’re probably months away from Apple unveiling its first wearable to the world, we still don’t have a final name for the product. We’ve seen Apple extend its product portfolio to also include wearables in its own trademark, and we’ve also seen it trademark “iWatch” through a dummy company in many countries lately, so iWatch is the most probable name to expect. Sadly if Apple decides to go through with that name, it seems there’s already a company that’s willing to defend the name as well.

Swatch has just announced that it’s requesting the trademark of the name iWatch in certain markets where it sells its already existing iSwatch. The iSwatch is definitely not a smartwatch, and even though Swatch has also made it clear that it’s not interested in building smarter wearables, it does feel that there are too many similarities between the name iWatch and iSwatch.

At this point it’s hard to tell how much this could affect Apple’s plans to launch its wearable under that same name, but knowing how Apple handles things, it could be that iWatch is just a bogus name as well.

Source: Watson
Via: BGR

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About The Author
Jaime Rivera
Jaime has been a fan of technology since he got his first computer when he was 12, and has followed the evolution of mobile technology from the PDA to everything we see today. As our Multimedia Manger, he’s been in-charge of growing our YouTube hobby into one of the biggest video channels in the industry. When he’s not building one of our videos, or filming our Pocketnow Daily, he can be found in his second biggest passion, which is running and fitness. Read more about Jaime Rivera!