App stores go Star Wars crazy with “May the Fourth” deals
Motorola’s selling the Moto X cheap for Mother’s Day, and in just a few weeks we’re sure we’ll see oodles of Memorial Day smartphone sales, but these aren’t the only holidays companies are taking advantage of to help promote their wares. This coming Sunday is May 4, and while that might not immediately mean anything to a lot of you, to sci-fi fans May the fourth has entrenched itself in their culture as Star Wars Day (may the fourth be with you). Amazingly, someone has noticed the overlap between sci-fi enthusiasts and the tech community, and today we learn about a couple smartphone-related promotions going on in celebration of the date.
Google’s offering a bunch of apps and ebooks for Star Wars Day, and while quite a few titles are involved, for the lion’s share of the apps this is another “discounted in-app purchases” offer (probably our least favorite kind of app promo). Still, if you’re into Star Wars novelizations and extended universe stuff, there’s a nice selection of ebook titles available.
Amazon’s getting in on this action too, though not with quite as much to offer as Google: a handful of app discounts, and again, mainly of that in-app-purchase-discount variety. We’re holding out hope that the promised “exciting Star Wars oriented Free App of the Day” Amazon plans to offer on Sunday will be a good one, but for now that’s anyone’s guess.
Man, who’s getting nostalgic for the R2-D2 Droid 2 about now?