Plenty of smartphone companies are looking to reinvent themselves, but the one that really stands out in our mind as the most recent success story at doing just that has got to be Motorola. A year ago, Motorola smartphones were uninspiring at best, didn’t see great availability, and suffered from mediocre software support. Maybe it’s because of that Google influence trickling down, but once summer rolled around and the Moto X neared its chance to debut, the story really started changing: Motorola started targeting whole different buyer groups, putting out really high quality yet still eminently affordable hardware, while delivering a near-stock-Android software experience that got software updates at a pace second only to Nexus models themselves. But now Motorola is changing hands yet again, with Lenovo about to be in charge. We’ve already about how Lenovo intends to keep the brand alive, and use it to reach Western audiences, but what will this shift mean for the smartphones themselves? In a recent Hangout, Motorola VP of Software Punit Soni answered some questions about what’s next for the company.
The good news: we can look forward to the same pretty-much-stock Android experience we get today from the Moto X and Moto G. Motorola likes the response it’s gotten from what it’s doing with those two phones, and wants to the keep same routine going with its next-gen handsets.
And while we don’t get to talking about specific hardware components, Soni mentions that camera performance is a big concern for Motorola, and that going forward we should expect to not just see image quality improved, but the camera experience as well. Whether that’s just talking about the camera UI, or something along the lines of effects processing (like all that bokeh that’s everywhere right now), either way sounds good to us.