Google Opinion Rewards goes international
Five months back, we saw Google introduce its Opinion Rewards, a survey-based program designed to collect information from Android users and reward them with credit that can be applied towards Google Play Store purchases. Sounds pretty sweet, right? Well, there was one big hitch, severely limiting the appeal: Google Opinion Rewards was only available to Android users in the US. This is a situation we’re not at all surprised to see with Google, but that doesn’t mean we have to be happy about it. Well, it took long enough, but now Opinion Rewards is finally spreading its footprint, with Google opening the program to users in three new countries.
As of now, Android owners in Australia, Canada, and the UK can join US Android users in taking advantage of Opinion Rewards. And we know: we’d love to see those countries joined by a whole lot of additional ones, but we’ll take what victories we get.
Like we mentioned when this first launched, Google has to consider where the companies it’s conducting the surveys on behalf of are interested in collecting user data; if no one’s paying to get the opinion of users in a particular area, there’s no value in extending the service there. Hopefully, though, success in these new markets will encourage more companies to get involved, which may well lead to just that sort of demand springing up in more places.