This is why budget smartphones matter: Moto G is Motorola’s “most successful” model to date

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It’s all too easy to dismiss the extremely low-priced smartphone: surely, it must be unimpressive if it’s so cheap; wouldn’t any serious smartphone shopper just pay a little extra for something more respectable? But for whatever stigma such models may carry with them, there’s one undeniable fact: they sell. They sell like hotcakes. Yesterday we heard the GSMA announce the Lumia 520 as its best low-cost smartphone of the year, and for good reason – despite awesome feature-packed models like the 1020 or 1520, the lowly 520 has emerged as the platform’s best-seller to date. It’s not just Windows Phone that’s reaping the benefits of super-affordable handsets, as Motorola reveals just how well the Moto G is doing.

While we don’t have any hard numbers, at yesterday’s MWC event a Motorola exec described the Moto G as “the most successful, highest-selling smartphone in Motorola’s history.”

Considering that Motorola’s smartphone efforts go back years and years, that’s really saying something, for a new model to take that crown so quickly; the Moto G is barely three months old.

News like this really has us rethinking some of our opinions about those really low-cost upstart platforms, like Firefox OS – we can lament their lowly specs and limited app support all we want, but if pricing is resonating with shoppers much more strongly than any other factor, maybe they’re onto something there.

Source: Motorola
Via: Android Central

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About The Author
Stephen Schenck
Stephen has been writing about electronics since 2008, which only serves to frustrate him that he waited so long to combine his love of gadgets and his degree in writing. In his spare time, he collects console and arcade game hardware, is a motorcycle enthusiast, and enjoys trapping blue crabs. Stephen's first mobile device was a 624 MHz Dell Axim X30, which he's convinced is still a viable platform. Stephen longs for a market where phones are sold independently of service, and bandwidth is cheap and plentiful; he's not holding his breath. In the meantime, he devours smartphone news and tries to sort out the juicy bitsRead more about Stephen Schenck!