For the last couple of weeks we’ve been hearing rumors of Major League Baseball installing iBeacons on as many as 20 Baseball parks in the US. This initiative will allow iPhone users to receive location-specific alerts within ballparks via the existing “At The Ballpark“ app. We still don’t have any specifics as to what type of alerts you’ll get during the game, but it seems we’ll know very soon.
News has it that iBeacons are ready for the first game between the Los Angeles Dodgers and the San Diego Padres on March 30th:
“The installation of 65 iBeacons at Dodger Stadium, home of the Los Angeles Dodgers, and San Diego’s Petco Park, home of the Padres, will be followed by similar work at more than a dozen and a half other MLB stadiums, the league said. The plan is to have more than 20 ballparks in total equipped with the technology by Opening Day in late March.”
Apple’s iBeacon concept envisions to enhance the experience of users in specific geographical areas through your iPhone. We’ve see this in action already if you walk into an Apple Store using an iPhone, and we could see this in Baseball trough deal alerts, game statistics, and hopefully even a famous “kiss me” camera notification as well. We’ll keep you posted as more news develop about this.