Meizu getting ready to enter US market
With such a focus on smartphones for the Americas and Europe, we sometimes find ourselves overlooking products from OEMs that largely keep their wares constrained to Southeast Asia. That’s really a shame, because some of those companies have been putting out some pretty compelling hardware that we only wish we had better exposure to. Meizu is one such manufacturer that’s been on our radar more lately, as we caught wind of its flagship MX3 and plans to join the still-quite-new but ever-growing 2K party. We might just end up giving Meizu even more attention in the new year, as we learn of the company’s plans to pursue the US market.
Meizu’s announcement is quite succinct and doesn’t get into much detail, but the company is clear that it views the US market as one it has long-term plans to be involved with. There’s no mention of carrier partners or anything of that nature, nor when we might expect to see Meizu phones on US retail shelves. All it does offer is that it intends to get things started with a presence at the 2014 CES, previewing its lineup.
Is there room for another player in the US market? Even big companies like Sony have been scared away from the States, so is Meizu crazy to think it might have a chance? Well, the manufacturer says it’s all about delivering quality phones with “consumer-friendly pricing,” so maybe it has a shot at grabbing some off-contract interest, much in the same way as Motorola with the Moto G.