Nokia makes lemonade out of Samsung’s lemons with great PR move
Remember back in October when we told you about the story of the filmmaker whom Apple ripped-off when the company co-opted his video for internal uses without compensation or credit? It caught our attention when we saw Nokia interject itself into the matter, hooking the filmmaker up with a brand new Lumia 1020 with the hopes that he might take advantage of it for future video projects. Sure, the whole thing had nothing to do with Nokia to begin with, but the company saw a great opportunity to get itself some good PR while calling attention to an issue that made one of its competitors look bad. Now it looks like Nokia is back at it, reaching out to a user who felt wronged by Samsung.
Richard Wygand had a Galaxy S 4, only when charging one night, the phone decided to catch itself on fire. He took to YouTube to share the damage, and got in touch with Samsung about a replacement. Problem was, Wygand couldn’t live with the offer Samsung made, demanding that before it replace the phone, he agree to take down his YouTube videos talking about the damage, and never publicly discuss the incident again. Instead, he went back to YouTube calling Samsung out on what he saw as unacceptable terms.
That might have been the end of this, were it not for Nokia. The company got in touch with Wygand on Twitter, and is in the process of getting him a shiny new Lumia phone. The company makes a little jab at Samsung in the process, tweeting that it’s making this offer so Wygand “can experience how customer service should *really* work.” Burn.